Het wereldwijde magazine en verkoopplatform voor liefhebbers van klassieke auto’s, door liefhebbers.
Het wereldwijde magazine en verkoopplatform voor liefhebbers van klassieke auto’s, door liefhebbers.
Suppose you live in Paris in the late fifties and you try to make a living selling Porsches in Paris. Desperately you're trying to market the underpowered Zuffenhausen cars to a public that is aching for more. So what can you do? In an attempt to convince the small tareget audience of the qualities of your product you decide to borrow a little from Molsheim (Pur Sang) with your left hand, and a little from Maranello with your right hand (the prancing horse). And here you go: a nice advertisement that explains in a creative way about the sporty rear engined, rear driven, tail twisting car.
(advert from Horwitz Collection)